The Scent Journal

How to Make Your Perfume Last Longer: 9 Proven Tips

Make your perfume last all day with these 9 proven tips — from moisturising and pulse points to layering and correct storage.

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Fragrance Notes Explained: Top, Heart & Base

A beginner's guide to fragrance notes — what top, heart and base notes mean, how a perfume develops over time, and how to read a scent pyramid.

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How to Choose Your Signature Scent

A step-by-step guide to finding your signature scent — how to identify the fragrance families you love and pick a perfume that feels like you.

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